The 30% of revenue most dropshippers leave on the table. Honest framing: Majorka does not do email — Klaviyo does. We coach you on the strategy.
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Why Email is the 30% Revenue Most Dropshippers Ignore
· 10 min · text
The Klaviyo state-of-ecommerce numbers, industry benchmarks, the compounding effect.
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Klaviyo vs Mailchimp vs Omnisend (pricing reality)
· 10 min · text
Real pricing 2026, deliverability, integration depth, when each wins.
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The Welcome Flow That Earns $3-7 Per Subscriber
· 11 min · text
The 4-email sequence, high-converting subject lines, the discount-vs-content trade-off.
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Abandoned Cart Recovery — The 3-Email Sequence
· 9 min · text
Hour 1, hour 23, day 3 — the timing that recovers 12-15% of abandoned carts.
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Post-Purchase Sequences and Re-Order Triggers
· 10 min · text
The day-5 care email, the day-21 re-order trigger, the day-60 reactivation.
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Segmentation 101 — VIPs, Lapsed, At-Risk, New
· 11 min · text
The 4 segments that matter, the criteria, the messaging strategy per segment.
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SMS — Postscript vs Attentive vs SMSBump (compliance)
· 9 min · text
Spam regulations, opt-in mechanics, the one-tap unsubscribe rule.
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Anti-Spam Regulations (CAN-SPAM, GDPR, CASL)
· 8 min · text
The 3 mandatory elements (consent, identification, unsubscribe), the real fine exposure.