Module 15 — Email & SMS Mastery

Name: Majorka
Price: 99 AUD

Intermediate · 8 lessons

The 30% of revenue most dropshippers leave on the table. Honest framing: Majorka does not do email — Klaviyo does. We coach you on the strategy.

Lessons in this module

Why Email is the 30% Revenue Most Dropshippers Ignore · 10 min · video
The Klaviyo state-of-ecommerce numbers, the AU benchmarks, the compounding effect.
Klaviyo vs Mailchimp vs Omnisend (AU pricing reality) · 10 min · text
Real AU pricing 2026, deliverability, integration depth, when each wins.
The Welcome Flow That Earns A$3-7 Per Subscriber · 11 min · video
The 4-email sequence, the AU-specific subject lines, the discount-vs-content trade-off.
Abandoned Cart Recovery — The 3-Email Sequence · 9 min · text
Hour 1, hour 23, day 3 — the timing that recovers 12-15% of abandoned carts.
Post-Purchase Sequences and Re-Order Triggers · 10 min · video
The day-5 care email, the day-21 re-order trigger, the day-60 reactivation.
Segmentation 101 — VIPs, Lapsed, At-Risk, New · 11 min · video
The 4 segments that matter, the criteria, the messaging strategy per segment.
SMS — Postscript vs Attentive vs SMSBump (AU compliance) · 9 min · text
AU spam regulations, opt-in mechanics, the one-tap unsubscribe rule.
AU Spam Act 2003 — What You Must Disclose · 8 min · text
The 3 mandatory elements (consent, identification, unsubscribe), the A .6m fine reality.