[ Collections ]
Boards for the ads, products, shops and creators you keep
A bookmark on any card files it into a named board. Each board has tabs per type, filters by platform, format and source, and an undo for every delete.
[ Core capabilities ]
What Collections does
Name, description and an emoji per board. The board card previews the saved creatives and counts ads and products.
[ How you use it ]
Collections, in four steps
- 01
Create a board
New collection, a name and a line about what it is for. A board for one campaign, one niche or one client works best.
- 02
Save from anywhere
The bookmark on an ad card, a product row, a shop row, a store page or a creator profile opens the picker. One tap files the item.
- 03
Work the board
Open the Ads tab and filter to video, sort by highest reach. Open Products and sort by revenue. Each card is the same card as its source surface.
- 04
Keep it clean
Remove what did not pan out; Undo is there if you were wrong. Rename as the brief changes.
[ What’s measured vs estimated ]
Every number on this surface, with where it comes from
Where there is no measurement, the product shows nothing rather than a guess. The labels below are the ones on screen.
- MeasuredA count or a value read from the source.
- EstimatedDerived where the platform discloses nothing; labelled est.
- Ads, products, shops, creators counts
- Counts of saved items per board.
- Highest reach sort
- Orders ads by the reach figure each carries from the library: Meta-reported when disclosed, estimated otherwise.
- Highest revenue sort
- Orders products by their modelled 30-day revenue, the same figure shown in the catalog with its method hint.
- Most followers sort
- TikTok-reported follower counts.
[ Keep going ]
Related features and free tools
- FeatureAds libraryEvery Meta ad links to its own Ad Library page. Days running, duplicates and the rank by reach sit on the card, so you read a winner from evidence, not from a badge.Open
- FeatureCreatorsReal accounts pulled from the posts we index, ranked by followers, average views, engagement or posting volume, with the one estimated panel labelled as estimated.Open
- Free toolAd test budget calculatorTurn your margin into a kill rule for losing ad sets.Open
- Free toolStore profit calculatorA monthly P&L from six inputs, with a scale / fix / kill verdict.Open
Ads from the library, products from the catalog, shops from the directory or a store page, and creators from their profile. Each type gets its own tab on the board.
Boards are unlimited on paid plans. Collections are a paid feature; boards you created before are kept and reopen when you upgrade.
Yes. Removing an item and deleting a whole board both show an Undo toast. Deleting a board restores the board and its saves if you undo in time.
Yes. A saved ad or product is a reference to the library item, so the card on the board shows the current days running, reach or 30-day figures, not a snapshot from the day you saved it.
No. Saving, browsing and filtering boards is not metered. Lookups are only spent on live pulls, the URL analyzer and API calls.